General information

Your proactive approach seeking brand review feedback enhances the quality and consistency of TxDOT’s brand. Employees or contractors creating communications materials are responsible for ensuring all brand guidelines are followed.

Creative Services works with the Digital Print Center and Print Shop in the Support Services Division to coordinate production when the Creative Services team is involved. If Creative Services isn’t involved, reprints for example, items may be ordered directly from the Digital Print Center or Print Shop. Some items may need to be outsourced to external vendors based on the production method or production schedules.

Communications and branded items developed by employees or contractors, as specified in contracts, belong to TxDOT.

Brand guidelines require all communication materials ahere to TxDOT accessibility policies.

For more information, see the Accessibility Policy.

It is the responsibility of employees or contractors to ensure proper licensing and permissions are obtained for graphics, illustrations, photography, etc.

When sourcing graphics, illustrations, and photography assets, always verify the terms of use and obtain written permission when required. If you have any questions or need guidance about licensing, please contact the Creative Services for assistance.

Vendors/contractors are permitted to use TxDOT's brand and logo when executing work on TxDOT's behalf.

Vendors/contractors are not permitted to use the TxDOT brand or logo listing TxDOT as a customer.

Registered and trademarked information

Do not use trademarked brand names, logos, or any other protected intellectual property that doesn’t belong to TxDOT, in any TxDOT documents or communications.

Items produced with trademarks, not belonging to TxDOT, will be reproduced at the divisions or districts expense.

Special brand requests

Most brand needs are covered by our standard guidelines and templates. If you have a request that doesn’t fit the usual process, visit the non-routine brand request page. These are reviewed individually, so please allow extra time.

TxDOT logo and brand use

The TxDOT logo and brand elements must be used consistently and appropriately to maintain brand integrity and ensure public trust—this section outlines what’s permitted and what’s not.