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The promotional materials must conform to the current rules as adopted by the
Texas Transportation Commission. Acceptable materials must:
- be approved for display by the Travel Information Division director or his/her
designee,
- be 100 percent travel and tourism-oriented, and
- be of professional quality.
Furthermore, the subject matter contained must relate to:
- recreation,
- scenic areas,
- historic sites,
- the arts, including museums,
- fairs, festivals or special events of public interest,
- shopping centers, malls or outlet stores,
- RV parks and campgrounds, or
- city, county, state and national parks.
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